SEO Success for
Duravex Roofing Group

Overview

Duravex High-Performance Coatings and Solutions

Duravex delivers advanced coating solutions tailored for industrial, automotive, and marine applications. We commit to the highest standards of quality and efficiency, ensuring that each client receives personalized and effective solutions.

Requirements

Our solution

Enhance Online Presence: Duravex aims to bolster its online visibility to attract more partnerships and clients from specialized industries.
In-depth SEO Audit and Strategy Implementation: To pinpoint areas for improvement, we conducted a thorough SEO audit. Based on the insights, we crafted a strategy focused on on-page optimization, enhancing site structure, and user experience.
Boost Organic Traffic: We strive to increase the influx of organic visitors to our website, minimizing our dependence on paid ads and significantly enhancing our quality backlink portfolio.
Content Refinement and Development: We revised existing content and crafted new articles and service pages that address potential client questions while integrating key search terms effectively. This ensured the content not only engages but also resonates with the target audience.
Optimize Local SEO: We intend to extend our reach, establishing Duravex as the leading provider of high-performance coatings through strategic content deployment and superior search engine placements.
Local SEO Enhancement and Google My Business Optimization: We optimized our Google My Business listing for Duravex and improved local citations to boost visibility in local search results. Consistent NAP details across platforms and encouraging positive reviews from satisfied clients were key strategies.

Results:

70% increase in organic traffic from organic search. 50%iIncrease in inquiries during the first six months.

Tasks Performed

Used Google Webmaster, Google Keyword Planner, and SEMrush to identify the current position and perform a brief SEO analysis.

Conducted keyword research based on keywords associated with roofing services and defined competitive environment.

Explored competitors’ approaches to actions and opportunities for further improvement and development.

Altered title tags, meta tags, and heading tags (h1, h2, h3, etc. ) according to the targeted keywords and improved the website’s CTR.

Enhanced the ‘alt tag’ to appear on the image search engine result page.

Checked internal and external links; ensured proper use of anchor text to enhance domain reputation.

Fixed crawl errors and 301 redirects were correctly applied to address link juice.

Created an individual link-building plan as a collection of the most valuable and credible links from the relevant websites.

Experienced content marketing tactics such as guest posting and creating content that is designed to attract links naturally.

Improved citation building within different directories and other online platforms to enhance the SEO rankings.

An ORM (Online Reputation Management) strategy is to set up predefined objectives to continually control and strengthen the company’s brand in the online business.

Create and publish images and other content formats to increase brand recognition and increase links.

Be Our Next Success Story

On the back of our extensive experience that speaks volume of our market-wide credibility, we assure to deliver you high-flying results. Let's work together and enable growth for your business.

  • digital marketing suite Enjoy a complete digital marketing suite
  • Transparent and affordable pricing Transparent and affordable pricing
  • Experienced specialists work on your project Experienced specialists work on your project
  • 100% client satisfaction We have a personalized approach that assures 100% client satisfaction

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